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View fullsize Craft means years of trial an error. Not for the outcome, but the process. Yeah, they could be made quicker by cnc, but for me trying to find the limits of handcraft is the ultimate goal. How do you optimise the handcrafted workflow so that each l
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View fullsize Hot off the press. #fishing #fish #fishingnz #nzfishing #fishinglife #topwaterfishing #kingfish #fishingaustralia #topwater #topwaterlures #lure #lurefishing #japan #japanfishing #fishingjapan #lureporn #lures #catchandrelease #fishinglife #saltl
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View fullsize Basslet. Basslets belong to either one of two genus, the Gramma and Lipogramma. Native to reef environments of the tropical western Atlantic Ocean. Grammatidae are ray-finned and come in various shades of colors; most notably red, yellow, orange,
View fullsize Pretty awesome couple of days on the water with @rickysfishingnz. We dropped a nice stripey, but managed to get on to a nice school of Mahimahi as a consolation prize. It was a trip full of amazing weather, sunsets and sunrises and many miles covered
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View fullsize Orders close Sunday 6pm NZT. Limited edition Paua Fritter series. Only on www.nacllures.co.nz
View fullsize When theres no kings it was nice to mix it up and end up plucking this ripper from under a kahawai livie. @daiwa_nz Bait Junkie 3/8oz 3/0 Jig Head and 5” Grey Nomad Jerk Shad have me sold for life. Too bad I couldn’t stop his big brothe
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View fullsize “Big Slugs on Big Slugs” @mark_t_cotton and Shane had a dream session recently with many, many well conditioned XL fish being welcomed aboard. Go and have a look at his YouTub vid. It’s well worth a watch. Lure: Wiggler 240f/130f
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View fullsize Nature is impossible to beat when looking for inspiration. The more closely you look, the further away you realise you are.
View fullsize Sometimes I stop and think, man there are a lot of different processes that go into making one of these by hand.